- campaign
- I UK [kæmˈpeɪn] / US
noun [countable]
Word forms "campaign":
singular campaign plural campaigns
***
1) a series of actions intended to produce political or social changecampaign for/against:a literacy/recruitment/anti-drug campaign
campaign to do something:Local people have launched a campaign against the hospital's closure.
There's been a campaign by local fishermen to ban imported cod.
a) a series of things that a politician or political party does to try to win an electionIt is alleged that the party used illegal methods to finance its campaign.
an election/leadership/re-election campaign
b) a series of things such as television advertisements or posters that try to persuade people to buy a productThe campaign boosted sales of the jeans by 200%.
an advertising/publicity/marketing campaign
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Collocations:
Verbs frequently used with campaign as the object ▪ conduct, fight, launch, lead, mount, spearhead, wage2) a series of actions by an army trying to win a warThis victory was the turning point of the campaign.
air/bombing campaign
II UK [kæmˈpeɪn] / US verb [intransitive]
Word forms "campaign":
present tense I/you/we/they campaign he/she/it campaigns present participle campaigning past tense campaigned past participle campaigned
**
1) to try to achieve political or social change by persuading other people or the government to do somethingcampaign for/against:campaign to do something:She has been campaigning for stronger anti-pollution laws.
They actively campaigned to save their local cinema.
2) to try to win an electionThe party has been campaigning hard in the North.
English dictionary. 2014.